H Swot and Pestel Essay Sample free essay sample

H A ; M is a great company in many facets. It may be Sweden’s most recognised company after IKEA. It all started with a little adult females dressing shop outside of Stockholm and subsequently grew to be the biggest vesture retail house that one have yet seen. During this study I will get down with a brief description of the company’s interesting history and terminal with an overview over its ethical behavior and corporate duty. In the center of the study I will besides carry on a PESTEL- and SWOT analysis to demo the company’s external and internal factors. Description of the Administration Hennes A ; Maurtiz has today 2. 206 shops distributed on 38 markets. They had about 17. 000 employees in 1998. Year 2010. 12 old ages subsequently. H A ; M have accomplished to increase their work force to 87. 000 which is more than five times the figures it obtained in 1998. In 2010 their gross revenues landed on approximately 12 billion GBP. We will write a custom essay sample on H Swot and Pestel Essay Sample or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page This states that gross revenues per employee landed around 138. 000 GBP. Erling Persson founded Hennes in 1947. Hennes was a adult females dressing shop in Vasteras. merely outside of Stockholm. He got the thought to get down a adult females dressing shop during a trip to The United States of America where he embraced a retail construct which was yet unknown in Sweden. Erling expanded his adult females dressing shop construct so it eventually in 1960 covered the state of Sweden. Year 1968. about 20 old ages after the first Hennes shop was opened. he purchased the work forces vesture and runing shop Maurtiz Widforss because of this purchase he could now make out to the other gender and at the same clip he besides introduced a children’s vesture line. So now he had adequate audiences to take the enlargement to the following degree. He rapidly changed the name to Hennes A ; Maurtiz and in the beginning of 1970s he besides introduced two extra sections ( adolescents and babes ) . Until 1982 Erling chief aim was to spread out the company outside of Scandinavia. He penetrated retail markets in The United Kingdom. Switzerland and Germany. When his boy Stefan Persson took over the Chief executive officer station he continued the international enlargement. In 1997 when Stefan stepped down as a Chief executive officer to take the function as Chairman of the board he had accomplished to duplicate the international markets which H A ; M where operating in. 12 international markets was now a fact. For the first clip the company now decided to go on its concern without a household member as a CEO. A adult male named Fabian Mansson was now chosen to take the expansion-aggressive retail house to conflict. During his 12 old ages as Chief executive officer he managed to contend his manner into extra 23 markets. H A ; M was now runing in 35 markets worldwide. From USA to Ireland and Denmark to South Korea it was now a present retail concatenation in about every Industrial state that one visited. 2009 was the twelvemonth when it was clip for Stefan†™s boy Carl-Johan Persson to take over the CEO place for the multi-national company it had become. Carl-Johan brought the company to where it is today. in 38 markets. PESTEL-Analysis Political| Economic|* Tries to enforce Governments to increase lower limit rewards where their providers are located. * Establishment issues in Israel| * Increase work force yearly * Exchange rates are of import because of its many markets it operates within * Contributes positive to the planetary economic wealth by their aggressive expansion| Social| Technological| * Inventive programme * A strong sustainability and production policy * | * Provide new engineering as air status to its providers of cotton. * | Environmental| Legal|* Reduce C oxide by 5 % every twelvemonth. * Makes contribution to the administration * WaterAid to better clean H2O in countries where H A ; Ms providers operate. * Biggest user of ecological cotton within its industry| * Do non accept child labour * Code of Conduct which is based in the UN Convention on the Rights of the Child and the International Labour Organisation’s Declaration on Fundamental Principles and Rights at Work. | In 2008 H A ; M tried to set up itself thru a franchise in Israel was non so successful. The Palestine News Network ( PNN ) was non so happy about H A ; M opening up a shop in a small town called al-Malha. Apparently the small town was before a place for Palestinians before they were cleaned out in 1948 to do room for Israelis. Although H A ; M don’t take sides on political and spiritual issues. they have still been confronting protests from 28 different administrations about this issue. Over all the PESTEL analysis shows that H A ; M is a caring company. They care about their providers and their workers ; they care about their employees and welcome others to come work for them. Their part to the planetary economic system by opening up new shops every twelvemonth generates work chances in states where unemployment rates may be high. SWOT-Analysis INTERNAL|Strengths| Weaknesses|* Low monetary values * External fabrication * Leadership * Owned by a respectable household * Delivery times from design tabular array to retail province * Famous guest interior decorators * Aggressive enlargement * Store locations * Recognized trade name name * Use of ecological cotton * Strong values| * External fabrication * Price medium to cotton| EXTERNAL| Opportunities| Threats|* More occupations * Global enlargement * Expand their online shop * External fabrication * Involve more celebrated invitee interior decorators * Recession| * Exchange rates * External fabrication * Other low monetary value retail companies * Global expansion| SWOT-Analysis tablet StrengthsH A ; M’s by far best strength is their competitory monetary values. In H A ; M’s booklet ‘H A ; M in words and pictures’ which can be downloaded from their website one can happen their concern construct which states that their end is to â€Å"†¦ offer manner and quality at the best monetary value. † Why H A ; M can offer such a low monetary values for such a good quality is because they outsource all production to providers and they cut the in-between manus. Since they order large sums of cotton at each order. the manufacturers can give them a competitory monetary value. Since Erling started the concern in 1947 his followings have merely delivered success to the company. When Carl-Johan took over the function as CEO he was so the 3rd coevals of Persson to pull off the company and there is no uncertainty that he would non present the same success to the company as his male parent and gramps did. Another strong competitory arm is the ability to administer the goods from the design tables to the retail shops. The mean clip for retail merchants in the same industry is about 6 months. H A ; M can make this in 3 months which gives them a head start in the tendency sensitive universe as we live in. Too pull the more sole audience they besides introduced a construct in 2004. which involves celebrated invitee interior decorators like Madonna. Roberto Cavalli and Lanvin to do a limited figure of apparels which are sold on a limited figure of shops around the universe. Expansion is cardinal for H A ; M their end is to increase the figure of shops by 10-15 % each twelvemonth. Their international enlargement will chiefly be concentrating on markets in China. USA and UK during 2011. H A ; M doesn’t own the shops which they retail in. The ground for this is because it makes it easier for them to ever be on the best location for their clients. As the universe gets more ecological cognizant H A ; M. besides get more ecological aware. H A ; M started to offer goods made from ecological goods in 2004. Today they are the biggest user of cotton within the vesture retail industry. As a consequence of this they helped to establish the Better Cotton Initiative which intent of being i s to assist husbandmans to turn cotton with every bit small impact on the environment and on the work force as possible. Failings I found it difficult to recognize failings for H A ; M. But no house is flawless. We have already recognised external fabrication as a strengths but it could besides be a failing in footings of that the company doesn’t have full control over its fabrication. H A ; M does hold a batch of controls of the fabrication procedure but still jobs with the production of cotton can originate in signifiers of child labor. bad work conditions. and minimal wage rewards. If the company would be involved in any of these jobs the company’s trade name name could be in danger. Cotton is by far the biggest cost within the production procedure ; this makes H A ; M really sensitive to monetary value alterations within that good. A job to maintain low monetary values for apparels may originate during periods of high cotton monetary values. OpportunitiesWith aggressive enlargement come more occupations. H A ; M has increased their work force yearly since its twenty-four hours of birth. The universe is large and although H A ; M has opened shops in North America. Europe and Asia during the last 20 old ages at that place are still markets unknown for H A ; M. Because of a phenomenon called Globalisation more less-developed states in less-developed continents are developing in a high gait. So the fact that H A ; M has non yet entered markets in South American. The Pacific and Africa is likely merely a affair of clip. Until the terminal of 2010 H A ; M had their on-line shop opened to 8 of the 38 markets which it was runing within. The chance for H A ; M to increase the gross revenues figures by opening up their online shop for more markets is a fact. External fabrication could be an chance every bit good as strength and failing. It helps H A ; M to non bind up capital in mills. Alternatively they can utilize this ca pital to better their enlargement. Too help better their market portion to the more sole audience they could better the frequence of celebrated guest interior decorators. During recession people tend to seek to the cheaper options of goods. A recession is of class neer good for a company as a whole but to offer low monetary values during a recession will maybe attract clients that would usually non purchase apparels from H A ; M and when the recession is over they might merely maintain shopping at H A ; M MenacesH A ; M is runing in 38 different markets ; this makes them vulnerable excessively large bends in the exchange rate. H A ; M is exposing their income in the Swedish Krona ( SEK ) . This means that all gross revenues outside of Sweden must be exchanged into SEK in the terminal of the twelvemonth. Here we encounter external fabrication one time once more. Most of H A ; Ms contract providers are located in states where the authoritiess are frequently really undependable. illustration of states: Bangladesh and China. The menace of other retail houses like Zara. Gap etc may non be as of really endangering right know. but one should neer undervalue the competition of a house within the same industry. Ethical behavior and corporate societal dutyAs H A ; M doesn’t ain any mills. one can believe that they don’t attention about the working environment of their providers. But they do care deeply about their providers. They give away 1000000s of lbs every twelvemonth to administration that helps better the on the job conditions for their providers. They besides donate money to construct up schools near to the mills. H A ; M supports: 1. Global Impact2. CEO Water Mandate3. Millennium Development Goals4. All for kids5. Hunger alleviation at the Horn of Africa6. United nations childrens fund7. Manner against AIDS8. Investing in immature people in Bangladesh9. H A ; M donates apparels to charity10. H A ; M supports the battle against drugs11. WaterAid12. H A ; M Anniversary Fund H A ; M besides started an inducement plan this twelvemonth where they want to promote and admit employees’ long-run engagement in the company. To make so they distribute money as a fillip to employees irrespective of their place or salary degree. They want their employees to profit from the growing in the same facet as a stockholder of the company does. Conclusion H A ; M is non merely a multi-billionaire company that generates tremendous net incomes every twelvemonth. It’s besides a multi-caring company. As I’ve been larning more about the company it has become more clear to me that it does non merely exist to function the stockholders involvement. It besides exists to function clients with a feeling of manner or clients who merely want to purchase something inexpensive to have on. Its magnitude of corporate duty to its employees and providers is something that is rare today. H A ; M is a great illustration of a well functioned company who takes all the stakeholders in consideration and encompass them. Plants Cited Naringslivshistoria.hypertext transfer protocol: //www. naringslivshistoria. se/Foretagsberattelser/Artiklar/Handelsentreprenorer/Erling-Persson/ ( Last accessed 5 Nov. 2011 ) Fundinguniverse.hypertext transfer protocol: //www. fundinguniverse. com/company-histories/Hennes-amp ; -Mauritz-AB-company-History. hypertext markup language ( Last accessed 5 Nov. 2011 ) Naringslivshistoria.hypertext transfer protocol: //www. naringslivshistoria. se/Foretagsberattelser/Artiklar/Nyckelpersoner/Erling-Persson/ ( Last accessed 5 Nov. 2011 ) H A ; M. download nexus for the H A ; M in words and images brochure hypertext transfer protocol: //about. hectometer. com/gb/abouthm/factsabouthm__facts. nhtml( Last accessed 7 Nov. 2011 ) Associatedcontent. Jasmine Watts. 25th Jun. 2009.hypertext transfer protocol: //www. associatedcontent. com/article/1865303/swot_analysis_of_hm_company_pg2. hypertext markup language? cat=46 ( Last accessed 10 Nov. 2011 ) H A ; M. Corporate Dutyhypertext transfer protocol: //about. hectometer. com/gb/corporateresponsibility/hmsupports__wesupport. nhtml ( Last accessed 14 Nov. 2011 )

Development of Drama essays

Development of Drama essays Just before Medea kills Jasons wife and father-in-law, she demonstrates to the audience that she is the epitome of deception and lunacy within the influential, Fifth Episode. Medea truly displays a schizophrenic dialogue that entails a roller coaster of emotions that engage an array from a benevolent mother, to a malevolent, mad man. In lines 1021-1027, Medea tells the tutor to bring her sons to her. She embraces them and compassionately conveys to them that their lives will go on without her. I shall be left lonely, and you will live without you r mother always. This seems to be the only lines in this scene that seem to exhibit her sanity. Medea is connecting with the idea of not being able to watch her sons grow, get married and develop offspring. Medeas sanity and emotions begin to turn in lines 1030-1038 when she starts to realize the hollowness of raising her sons. She almost begins to commiserate with herself for wasting her time and effort of motherhood: How useless all the cares endured: the wearying solicitudes, the shooting agony of giving you your lives. When Medea tells her sons that their birth was a shooting agony, shes disclosing that only negativity has occurred through the miracle of childbirth. Medea has another emotional turn-around when she stares into her childrens eyes and realizes she cant complete the task of parting and eventually murdering them. In lines 1040-1050 she has an emotional spasm: O-h! What shall I do? My heart dissolves when I gaze into their bright irises...No, I cannot do it. Goodbye to my determination. She feels that she will only wound her children by hurting Jason. Covetously she feels she will hurt herself additionally, by letting her children go. In lines 1050-1055, Medeas other-half takes over. The evil side tells her to get a grip and complete the task of murder, to reli...

Research the new media and the young's media literacy Dissertation

Research the new media and the young's media literacy - Dissertation Example The Social Media Access was noted at -.117 and the hours spent in Social Media was output to .265, with correlation as significant at the 0.01 level (2-tailed) level. The rest of the table shows the correlations between the variables through a cross-tabulation with outputs in Sum of Squares and Cross-products, the accorded Covariance, N (100), the Pearson Correlation by variable, and the Significance by variable. The overall picture of both analyses conducted in MS Excel and IBM’s SPSS show that the group had a fairly good grasp of new media literacy through use of technological tools, the use of social media sites and that from about the age of 14 onwards, there was a significant understanding of how to use tools in accessing the Internet and Social Media. However, what is not indicated so much in this research survey, is how the respondents react to various advertisements, other than in the Apple case review of where those anxious to buy new products, behaved much like any Westerner in lining up to waiting for the opening of the new Apple store in China. Interest is just as high in China as in the West, whenever a new store or new products are being presented to the public for the first time. Everyone want to know what the latest product will do. From that point, it is up to the user to develop the methods of interaction, based on the product’s capabilities. The overall Corre lations Table is presented on the following page.... Of the overall group, -.032 were engaged in uploading their photos to Social Media, and more specifically (-.146) to Social Media Sites. The Social Media Access was noted at -.117 and the hours spent in Social Media was output to .265, with correlation as significant at the 0.01 level (2-tailed) level. The rest of the table shows the correlations between the variables through a cross-tabulation with outputs in Sum of Squares and Cross-products, the accorded Covariance, N (100), the Pearson Correlation by variable, and the Significance by variable. The overall picture of both analyses conducted in MS Excel and IBM’s SPSS show that the group had a fairly good grasp of new media literacy through use of technological tools, the use of social media sites and that from about the age of 14 onwards, there was a significant understanding of how to use tools in accessing the Internet and Social Media. However, what is not indicated so much in this research survey, is how the respondents react to various advertisements, other than in the Apple case review of where those anxious to buy new products, behaved much like any Westerner in lining up to waiting for the opening of the new Apple store in China. Interest is just as high in China as in the West, whenever a new store or new products are being presented to the public for the first time. Everyone want to know what the latest product will do. From that point, it is up to the user to develop the methods of interaction, based on the product’s capabilities. The overall Correlations Table is presented on the following page. Correlations Age Group Gender Upload to SM SM Sites SM Access SM Hours Age

Physical Activity and the Wider Environment Essay

Physical Activity and the Wider Environment - Essay Example This paper is being carried out in order to guide health professionals as well as policy-makers on the changes which have to be made in order to secure environments which are conducive to physical activity, and eventually, to weight management. As the report declares the right balance of calories and activity will ensure that the body can function efficiently. Where there are excess calories ingested and unused by the body, these are stored as fat, often adding to the person’s body weight. Health professionals indicate that there is a certain amount of body fat which the body can safely carry without compromising normal functions. The Body-Mass Index is used as the standard measure for acceptable body weight. A computed BMI of more than 25 indicates overweight; and higher than 30 indicates obesity. There are different ways by which physical activity can be secured by most individuals. For most individuals consciously seeking to lose or maintain weight, they would likely motivate themselves to set time apart for physical activity by jogging for an hour each morning or in the afternoon, or by briskly walking around a park, walking or running with their dog, going to the gym, running on a treadmill, taking dance classes , or participating in other forms of physical activity. In general, these activities have to be purposely sought by individuals. However, there are also other ways of securing physical activity and such ways involve the management of the wider environment.

Whartons The Age Of Innocence And Hurstons Their Eyes Were Watching Essay

Whartons The Age Of Innocence And Hurstons Their Eyes Were Watching God. The Idea Of Society - Essay Example This is to say that society is made up of people and so any theme that addresses the needs of people addresses the needs of society. Consequently, when authors use their works to address specific and identifiable issues in society, what they are actually saying is that ‘society is giving a message to the people who live in it’. This is in this direction that society could be touted as being used as a character in a given novel or work of literature. In Wharton’s â€Å"The Age of Innocence† and Huston’s â€Å"Their Eyes Were Watching God†, we read of how the authors bring out specific aspects and issues of the America society at the time at which the stories were set. Based on the issues that the authors about the American society, it can be said that society was used as a character to speak out on matters that affects it negatively and how it wants these issues addressed by other characters around it. How each book conceive of the idea of soci ety In both books, the authors conceive the idea of society as a make up of different people, each of whom is aspiring to have their own versions of satisfaction by pursuing what their hearts desire most. In doing this, light is shed on the fact that even though each person may come into this world as an individual, the collective interactions that exist between each of each forms the concept of society. Each book thus conceives society as a make up different people with different ambitions that bring about variety and diversity. In essence, society is seen as a variety of individual beings, having a social interaction together. In â€Å"Their eyes were watching God† for instance, we read of how Janie and Jody, each having different ambitions for life. Whereas Janie was looking for her independence to be herself as a Black female, Jody was seeking ways of exhibit power and fame (Hurston, p. 16 and p. 43). The author of â€Å"The Age of Innocence† adds a new dimension t o society as a very powerful tool for determining the way that people ought to act. For instance even though Newland had fallen in love with Ellen and had planned on living his wife for her, the mere fact that he heard that his wife was pregnant made him resend his decision. What this means is that societal structures and systems such as the family system has so much power on the actions and deeds of the people within the society. It is not for nothing that even though it was said that â€Å"He had known the love that is fed on caresses and feeds them; but this passion that was closer than his bones was not to be superficially satisfied† (Wharton, p. 157), Newland could still not go ahead to take what he wanted because of the societal system. Who are included or excluded from each author’s society Hurston presents an American society that is made up of a White population, dominating a Black population. It was also made up of a Male population, dominating a Female popul ation. To this end, Janie, who happened to be both a female and a Black was supposed to experience a major exclusion from the author’s society. But interestingly, Janie could single handedly fight for a place in the society of the author even to the end of the book. This is because she defiled the gossips that were going on around her to ensure that she attained what she wanted in life, which was the independence of her identity. So at the concluding part of the story, it was stated that â€Å"It was not death she feared. It was misunderstanding† (Hurston, p. 188). This means that the major fight that Janie was involved in was a fight to give her a place in the s

An Interesting Definition Of Mature Product Marketing Essay

An Interesting Definition Of Mature Product Marketing Essay An interesting definition of mature product market is found in Economics in Business Context by Colin Haslam, Alan Neale and Sukhdev Johal (2002, p.92). As per this definition, a product market reaches maturity when demand for the product is determined by replacement. I will try to elaborate this definition. In a mature product market, there is little or no scope for the further growth of the product. In simple words, the product has been sold to the maximum number of targeted customers. Hence, customers will demand the product only when the previously bought product has to be replaced. Does maturity necessarily lead to deterioration of market? This question can be answered using the concept of cyclicality. Economics in Business Context (Haslam et al. 2002, p.92) further defines cyclical markets as generally mature markets in which volume fluctuates at or around steady pattern of demand. Depending on the replacement period of the product, the product will be required by the customers every few years, months or weeks. During the period when maximum customers replace the product, the demand for the product will be at its positive peak. This period is followed by a period of low sales. Thus, fluctuation in the demand for a mature product makes it cyclical. Some products have longer replacement periods than the others, making them cyclical. For example, a refrigerator may be replaced after every ten years but cold drinks manufactured by Coco Cola or Pepsi are bought by billions of people every day. Therefore, refrigerators may be termed as mature and cyclical. Coco Cola and Pepsi have reached maturity but they are not cyclical. Let me illustrate with the help of a hypothetical example. Consider a product XYZ. Say, I had introduced XYZ in the market in 1990. The replacement period of this product was five years. Using excellent marketing strategy, XYZ had gained popularity amongst the customers by 1991. But, I had not yet sold XYZ to maximum number of targeted customers. I had to maximize my sales as well as confront a new problem; a competitor introduced a similar product called ABC in the market in the year 1992. After a research on XYZ, I realized that the product could be manufactured in a better way, leading to an increase its durability. The replacement period after increase in durability became 8 years. Increase in the durability of XYZ attracted more number of customers. Because it was a very popular product, XYZ reached maturity by 1995. It was sold to maximum number of customers. If I had not increased the durability of XYZ, more number of people would have bought XYZ every few years. Thus, the product was sold to maximum number of customers in its initial years in the market. But later, maturity, increase in durability and competition in the market led to a drop in the sales. After this, the sales reached a positive peak only when the demand reached a peak. And the demand for XYZ reached a peak only when maximum customers replaced the product. If a product like XYZ cannot survive the period of low sales, it may vanish from the market. Is the growth of a product in a mature market possible? Can it reach more number of customers despite the competition and maturity? Can a company that manufactures a mature product increase its revenue drastically? Through his article How Organizations Overachieve and Outrun Mature Markets (2005, p.1) in Ivey business journal, Al Magrath (director of corporate marketing, 3M Canada) says, it is possible. He illustrates the following ways of doing this task with examples: 1. Participate in a different value stream 2. Use technology to invent new sectors 3. Conquer new geographies 4. Extend branding power 5. Elongate your price/value 6. Help value changes in your market and 7. Use high end technology. Some companies also use cost reduction along with the above measures. Cost reduction, extending branding power, using high end technology to upgrade a product or a manufacturing process, acquisitio ns, mergers and asset reorganization form a part of what is called as corporate restructuring. As western automobile markets reached saturation, automobile giants like Chrysler and Volkswagen resorted to restructuring. Volkswagen had concentrated on its portfolio restructuring since early 90s. Volkswagen acquired Skoda in 1991. Volkswagen helped Skoda to emerge out of bankruptcy and Skoda soon became U.K.s best loved car (kn.theit.org 2009). This in turn helped Volkswagen, whose profits were declining around the same time. It gained access to the little penetrated car market of Eastern Europe. In 2009, it acquired 49.9% stake in Porsche. During recession, Porsche plunged into debts. Volkswagen used this opportunity to gain from its rival, who had a respected brand name globally (english.peopledaily.com.cn 2009). And now, Volkswagen is coming up with a strategy to acquire Toyota (in.reuters.com 2010). Even though the car market has matured in western parts of the globe, Volkswagen has been using strategic acquisitions to grow further. The financial restructuring process of Volkswagen, called as ForMotion is well-known. This restructuring process began in 2004. With the commencement of ForMotion, a number of workers lost their jobs. The working hours of most of the workers were extended (www.wsws.org 2006). Downsizing for restructuring had become infamous by then. A number of companies operating in mature market had adopted downsizing. Did the downsizing of its plants work for Volkswagen? Restructuring hurts Volkswagen was the headline of Los Angeles Times on October 28, 2006 (articles.latimes.com 2006). The profit of Volkswagen had plunged by 92% in the third quarter of 2005. Spokeswoman Christiane Ritz said the costs of employee buyouts and a deal with metalworkers union IG Metall to provide one-time payments of 6,279 Euros per person into workers pension funds were booked in the third quarter. But as demand for Volkswagen cars grew, the profit started rising. During the release of financial statements for the year 2005, the group chairman, Dr. Bernd Pischetsrieder, revealed the following facts: Profit before tax rose by 58.2 percent to à ¢Ã¢â‚¬Å¡Ã‚ ¬1.7 billion in 2005. Overall, however, the level of earnings we achieved remains unsatisfactory. Hence, the group decided to continue with the restructuring plan (volkswagenag.com 2006). But the true test of any company in the automotive industry was the global recession in 2008. Initially, in 2008, Volkswagen, too, felt the heat of the recession. But 2009 saw Volkswagen emerge as the only survivor in the automotive industry. Portfolio restructuring had helped Volkswagen to work in newer car markets. Even after the financial restructuring, its position was weak in the United States of America. But it proved to be a boon for Volkswagen. VW is coasting through 2009, boosting its share of global car sales to 12% from 9.9% in the first half of the year, reported time.com (2009). If Volkswagen had used only financial restructuring, it may have suffered major losses. It had invested money in financial restructuring, which was yet to be recovered through its profit. During recession, some of the smaller Skoda cars had performed better than the parent brand in the car markets (independent.co.uk 2007). But the cost reduction achieved through the financial restructuring comple mented the portfolio restructuring and Volkswagen survived. Thus, a mixture of restructuring strategies helped Volkswagen in alleviation of harm caused by the recession. The restructuring process surely helped Volkswagen in a mature market. But the sales have started stabilizing again. And this time, Volkswagen has come up with a new strategy. It has begun exploring hitherto unexplored markets. Initially, it was the cheap labour in India that attracted Volkswagen. But now, Volkswagen has set its eyes on the unexplored Indian car markets. Volkswagen began the execution of its plan with the launch of Polo in India. The Indian car market is predicted to be favourable for Volkswagen and is expected to generate additional revenues (thelocal.de 2009). Thus, it is true that restructuring (both financial and portfolio restructuring) has helped Volkswagen to not only survive in a mature market but also emerge as a leader in the automotive industry. But as observed from the study of Volkswagen, corporate restructuring can aid a mature industry only to a certain extent. It may help a company to perform better than its competitors in a mature market. It may also assist the growth of a company through acquisitions. But after a certain point, the company has to look for newer avenues of business. It is evident from the scenario in the automotive industry that restructuring of industries in a mature and cyclical product market is essential. Use of the right kind of restructuring, as in case of Volkswagen, is also important. But to supplement the growth of the product, exploration of newer markets is inevitable.

Hybrid Cars Essay -- Cars Car Hybrids Gas Essays Vehicle Automobile

I have always wondered what Hybrid cars were all about. Especially because over the past couple of years gas prices have been at record highs. I knew that there were such things as electric cars but until this last year or so I have only seen the wealthy be able to afford to drive them. And from what I had heard about Hybrid cars was that they were over priced, small, and not so attractive cars. No wonder nobody owns them. Now I am starting to see them more often and they aren’t as bad as everyone had said. For this exploratory essay I first wanted to figure out what a hybrid car was and how it compared to regular cars. I wanted to find out everything that there is to know about them. I wanted to research the hybrid as if I wanted to buy it, which I do. First off in my search I wanted to figure out what exactly a hybrid car was and how it worked. There are two configurations for hybrid cars. The first configuration uses a gasoline engine to run a generator. The generator supplies electricity to the motor, which drives the wheels, which allows the gasoline engine to run constantly while achieving optimum fuel efficiency. This then minimizes emissions owing to incomplete combustion. A hybrid car with parallel configuration uses both an engine and a motor to drive the wheels depending on driving conditions (1). Hybrid cars use both gas and electric. The gasoline engine is the primary source of power, while the electric motor is used at low speeds. Emissions levels are reduced because the gasoline engine shuts off at low speeds. An additional benefit of the parallel configuration is that no outside source of electric power is required because the engine itself generates the required electricity(How Stuff). As I was searching on the internet; I also had in mind to find out if everything I had been told about hybrid cars was true. Things like they are expensive to repair, you have to replace the battery all the time, or that they aren’t very safe. In my search I came across an article by Don Hamonds, a writer for the post-gazette, which helped clear some things up. As for high repair costs, technical problems, and the lack of technicians to serve the vehicles that is to be expected but as the popularity grows so will the convenience of owning a hybrid car. The automotive career development center trains about 3,000 people each year to ... ...). This was a topic that kinda scared me. Not only is the driver not safe in the car, if the electrical system shuts down, but the rescuers are putting themselves in danger. I guess the car company’s are putting their best efforts forward, but only time and experience will help everyone get past this obstacle. Next I wanted to see how the hybrid car compares to a regular car. I know so far that it gets better gas milage that a regular car dose, but how much better and what else dose it have to offer. I found a very interesting article that was about a guy and girl that worked for the sierra club that went on a road trip to compare a Toyota Prius and a GMC Yukon. They went on a 700 mile trip and compared them to each other. The Prius got 45.5mpg and the Yukon got 16.3mpg, which is a huge difference. On the total trip the Yukon used 43.01 gallons costing $60.24. Whereas the Prius only used 16.3 gallons and it only cost $22.84. To me that is worth buying the Prius. But the most amazing thing was the prius only produced 308 pounds of Co2 in the air but the Yukon produced about 820 pounds. After reading this I was shocked at how much Co2 was put into the air( Hattam 1-4 ).

Parental Involvement Essay

Abstract   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Parental involvement has always been one of the primary educational concerns. Title I and No Child Left Behind provide a set of basic requirements towards parental involvement in education. Title One Parental Involvement   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Parental involvement has always been one of the primary educational concerns. However, for the first time in history, the notion of parental involvement has acquired official statutory meaning. Title I and No Child Left Behind provide a set of basic requirements towards parental involvement in education.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Under NCLB, parental involvement is defined as â€Å"the participation of parents in regular, two-way, and meaningful communication involving student academic learning and other school activities† (Hess & Petrilli, 2006). NCLB directly requires that parents are actively involved into assisting their children with their studies, and that parents actively participate in the decision-making activities of various school committees, to facilitate the process of child’s education and learning.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Title I provides a detailed observation of how schools and districts should enhance parental involvement at all levels of the learning process. â€Å"Every district and every school using Title I funds must develop jointly with parents of children participating in Title I programs a written parent involvement policy† (Borman & Stringfield, 2001). The policy should be agreed with parents, and may also be amended to meet the changing educational requirements. Under Title I, parents should be actively engaged into the development and implementation of district parental involvement plans. For the districts using more than $500,000 of Title I funds, at least one percent of these funds hould be spent to develop parent involvement activities. Each Title I school should also develop a parent involvement policy; each school must conduct regular meetings with parents, respond to all parent requests, and ensure that parents are fully aware of all aspects of child education within and beyond the school. A school-parent compact should describe the ways in which the school and parents will join their efforts to improve student achievement (Borman & Stringfield, 2001).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Conclusion   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Title I and NCLB have turned parental involvement into the compulsory statutory element of education. Statutory requirements to parental involvement imply that parents and schools agree to share the responsibility to improve student achivement at school. References Borman, G. & Stringfield, S.C. (2001). Title I: Compensatory education at the crossroads. Lawrence Erlbaum. Hess, F.M. & Petrilli, M.J. (2006). No Child Left Behind. Peter Lang Publishing.   

How to Write a Romance Novel ðŸ ðŸ

How to Write a Romance Novel ðŸ’â€" 📕 How to Write a Romance Novel Romance novels have always captured our hearts - they contain the intrigue, intimacy, and basic human drama that all readers love. And while it was once a â€Å"shameful† genre read mostly in secret, romance today is having a huge moment, with mega-popular books like Outlander and Crazy Rich Asians even being adapted for film and TV. So why not get in on the zeitgeist and learn how to write a romance novel of your very own?Luckily, though love itself may be hard to explain, the process of writing about it isn’t. Here are our seven best tips for writing romance, including all the crucial elements you need. We’ll use examples from a variety of sources to show you how to employ them - though not all these examples are strictly romance themselves, their tropes and techniques are key to the genre. How to write romance that'll make your readers swoon  Ã°Å¸Ëœ  1. Find your nicheIf you've never even tried to write romance before, don’t worry - we’ll start you off easy. The first thing to know is that the genre, like Walt Whitman, is large and contains multitudes. There’s no one right way to write romance, as evidenced by the fact that it encompasses so many subgenres!Popular subgenres of romance include:HistoricalContemporaryYoung adultFantasyParanormal/supernaturalReligious or spiritualEroticSo if you’re concerned that your writing won’t â€Å"fit† with the genre, never fear: you just have to find the right niche. And the best way to do that is by reading romance yourself! Of course, you may have already read quite a bit within a particular subgenre and you’re confident that’s where you fit in. But if not, now’s the time to explore the many glorious facets that romance has to offer. 2. Set the stage effectivelySetting is absolutely paramount in romance. Why? Well, for a couple of reasons:Romance is all about escape - and if the setting isn’t immersive enough, readers won’t be able to lose themselves in the story.Many romance authors go on to write a series based on their first novel (more on that later). So the setting needs to be a place both reader and author will want to return to, book after book.What defines a strong setting in romance?Contemporary romances tend to have cozy, small-scale settings: quaint villages, college campuses, etc. There might be a local haunt where the main characters frequently meet (such as a diner or bookstore), and where gossiping friends and neighbors hang around to add a bit of comedy. If you’re sticking to the standard, you’ll want to have one of these â€Å"compact† settings where people can’t help but run into each other. 😉If you’re writing for a more specific subgenre , however, your setting could take on different qualities. For example, the historical romance Outlander takes place in a small settlement in the Scottish Highlands, but the constant tension and violence that occurs there doesn’t exactly make for a cutesy, cozy setting. Nevertheless, it works for the story because threats from the outside ultimately bring the main couple closer together. A strong main couple is key to compulsively readable romance. Image: Buena Vista Pictures4. Use tried-and-true tropesNow we’re getting into the meat and potatoes of the story. Again, there are so many possible paths for your main couple to take, it’d be impossible to describe them all! But here are just a few tried-and-true devices that many romance authors have used successfully. (If you’re hungry for more, you can always check out this post on classic romance tropes.)Friends/enemies to loversTwo of the most beloved romantic devices of all time. The main couple knows each other, but they just don’t see each other in that way - or they may not like each other at all.  Ã°Å¸Ëœ § Luckily, all that's about to change.Friends to lovers tends to work best when there’s another big conflict or project distracting one or both of the main characters, so they don’t get together until the very end. This is basically the plot of that Netflix movie Set I t Up: the two main characters are so focused on getting their bosses to fall in love, they don’t realize that they themselves would make a great couple.Enemies to lovers is the perfect device for two characters who clash in some fundamental way. For example, one might be very Type A and the other more Type B (see: 27 Dresses). Or one is a hardworking single parent while the other is a spoiled rich bachelor/bachelorette who’s never had to work a day in their lives (see: Overboard).And of course, there’s always enemies to friends to lovers - arguably the most effective and realistic iteration of this trope, as evidenced by Pride and Prejudice and When Harry Met Sally. The hero and heroine hate each other at first sight, gradually get to know one another and become friends, and ultimately fall deeply in love. It’s the perfect combination of fiery tension and genuine connection, and if you can pull it off, the payoff is incredibly satisfying.One helps the ot her one healAs we discussed, the hero in romance often has some deep psychological wound inflicted by his past. (The heroine can, too, but it’s more common among heroes.) It might just be a backstory detail, but it can also serve as a source of conflict for your couple: the damage impedes their relationship or his mental health, so the heroine has to help the hero heal.A prime example of this device occurs in Me Before You, in which the heroine, Louisa, literally becomes a carer for a quadriplegic man named Will. Will is bitter and depressed at first, but eventually he opens up to Lou and becomes much less negative - not to mention he helps her see own potential. We’re not going to give out any spoilers, but it’s safe to say that he’s much better off for having met her, and both agree that their time together was invaluable.Choosing each other all over againAh, the quintessential trope of Rachel McAdams movies. For those who haven’t seen The Noteb ook or The Vow, this device involves the hero and heroine either being separated for a very long time, or one of them outright forgetting who the other one is - due to amnesia, dementia, or some supernatural phenomenon. Then they have to choose each other all over again, hence proving that they’re well and truly soulmates. (For a more recent example, check out the season four Black Mirror episode â€Å"Hang the DJ.†)Also remember that, as much as readers love these devices, it’s still important to put your own spin on them. Infuse unique elements to add intrigue/suspense, or just for pure entertainment! For example, Ten Things I Hate About You is based on Shakespeare’s classic romantic comedy The Taming of the Shrew - but it’s set in modern day with high schoolers, which makes it much more fresh and accessible. A new romance book template... that's made for you Read post One of the best tactics for writing intimate scenes is to simply study those that you think are written well. The author you emulate will depend on your subgenre and personal taste, but some mainstream authors who write good, nuanced love and sex scenes are Curtis Sittenfeld, Sally Rooney, and yes, Nicholas Sparks. The more you read and hone your own language for it, the better your love scenes will be. Trust us: your readers will thank you. Tips for writing love scenes 🔠¥ and more on how to write romance ⠝ ¤Ã¯ ¸  6. Don’t neglect secondary charactersWhile the main couple is obviously where most of your characterization focus should be, secondary characters are critical to a well-rounded romance. After all, when the heroine’s agonizing over her hot-and-cold text conversation with the hero, who’s she going to ask for advice? Why, her Tinder aficionado roommate, of course.Secondary characters fill out the world of your romance novel. Friends, family, neighbors, coworkers, and even arch-enemies - say, someone who’s competing with one of your main characters for the other character’s interest - all contribute to making the story come to life.Best friends are typically the most important secondary characters in romance, since they’re the ones who dispense advice, give pep talks, and generally add color to the story. They’re often a little bit quirky, but that’s why the main characters love them†¦ and why readers do too!Still, ensure tha t most of the focus remains on your main couple, as we mentioned. Former Harlequin editor Ann Leslie Tuttle notes that secondary characters can sometimes become â€Å"too pervasive† in romance, which is a big no-no. â€Å"You don’t want to run the risk of making them more interesting than your own hero and heroine,† she says.Series potential?Having a solid secondary character presence is especially important if you want to turn your novel into a series. There are a few ways to create a series from a standalone romance, but one of the easiest (and most enticing to readers!) is to write the next novel about one (or two) of the secondary characters - especially best friends, siblings, or romantic competitors of the main characters. Emily Giffin does this seamlessly in her novels, Something Borrowed and Something Blue: two of the heroine’s best friends in the first book, who initially seem like opposites, end up getting together in the sequel.This strategy i s great because it ensures a smooth transition from book to book, since readers will already be familiar with the setting and cast of characters. Plus, it sets you up for a cycle that you could theoretically repeat ad infinitum: each new sequel simply centers around characters who were secondary in the previous book. Best of luck and have fun romancing your readers!  Ã°Å¸â€™ËœWhat's one of the best ways to hone your romance writing craft? Reading, of course! Here are some Reedsy Discovery lists of romance books to get you started (and possibly find your niche):40+ Paranormal Romance Books with Bite30+ Best Young Adult Romance Books That You Can't Miss Out OnThe 10 Best Historical Romance Novels Like Outlander

Free Essays on Mills Vs. Hospers

Mill’s utilitarian moral theory and Hospers libertarian moral theory disagree with each other about what is morally correct to do under certain circumstances. In many ways Mill’s utilitarian moral theory would be considered the right way or the only way. In contrast, Hospers libertarian moral theory would also be the right way or the only way. If one could combine the two theories together, then I believe, an almost perfect moral theory would be established. The only problem is that Mill’s and Hospers theories tend to disagree with the basic structures of each other’s theories. It would be almost impossible to combine the two together. I just feel that both theories have their strong points to bring the â€Å"greater good† to society and individuals, unfortunately, because of their differences; it would be too impossible to combine them together. â€Å"Actions are right in proportion as they tend to promote happiness, wrong as they tend to produce the reverse of happiness.†(Mill). When Mill speaks of happiness, he doesn’t just mean the happiness of the person acting, but instead everyone that is affected by the action. This requires us to maximize the total amount of happiness and to minimize the happiness of the individual. A big building is on fire and you have the choice to either run out the door as fast as you can or to spray the fire with an extinguisher so that many others could make it out alive. If you choose to save your own life then you are not looking out for the greatest happiness principle. If you choose to sacrifice your life so that great amounts of people can have their life spared, then you are following the principle of the greatest happiness. Mill’s utilitarianism when faced with the moral dilemma identifies appropriate ideas but offers no way to gather necessary information to make the right decision. The lack of information is a big problem in evaluating what the right moral choice should b... Free Essays on Mills Vs. Hospers Free Essays on Mills Vs. Hospers Mill’s utilitarian moral theory and Hospers libertarian moral theory disagree with each other about what is morally correct to do under certain circumstances. In many ways Mill’s utilitarian moral theory would be considered the right way or the only way. In contrast, Hospers libertarian moral theory would also be the right way or the only way. If one could combine the two theories together, then I believe, an almost perfect moral theory would be established. The only problem is that Mill’s and Hospers theories tend to disagree with the basic structures of each other’s theories. It would be almost impossible to combine the two together. I just feel that both theories have their strong points to bring the â€Å"greater good† to society and individuals, unfortunately, because of their differences; it would be too impossible to combine them together. â€Å"Actions are right in proportion as they tend to promote happiness, wrong as they tend to produce the reverse of happiness.†(Mill). When Mill speaks of happiness, he doesn’t just mean the happiness of the person acting, but instead everyone that is affected by the action. This requires us to maximize the total amount of happiness and to minimize the happiness of the individual. A big building is on fire and you have the choice to either run out the door as fast as you can or to spray the fire with an extinguisher so that many others could make it out alive. If you choose to save your own life then you are not looking out for the greatest happiness principle. If you choose to sacrifice your life so that great amounts of people can have their life spared, then you are following the principle of the greatest happiness. Mill’s utilitarianism when faced with the moral dilemma identifies appropriate ideas but offers no way to gather necessary information to make the right decision. The lack of information is a big problem in evaluating what the right moral choice should b...

Reaction paper for health communication Essay Example | Topics and Well Written Essays - 500 words

Reaction paper for health communication - Essay Example Moreover, the production gives rule for media on the best way to blanket health matters and investigative matters and elaboration on the vitality for correct and successful correspondence of wellbeing issues. An extraordinary concern from the readings is that wellbeing issues regarding sex are very delicate and oblige that data imparted be correct, true and the correspondence compelling. A review of the distribution deception in sexual health disclosures uncovers the meaning of wellbeing correspondence, imperativeness of a healthy sex life and gives a highlight of some correspondence and media systems that wellbeing communicators can use to achieve target crowd. It likewise incorporates an examination that every correspondence and media procedure presents. I now understand what it means to communicate to the target group with sensitive information (Lucchetti 305). The article has helped me understand key sectors of concern when outing together a paper about health. Health is not a generalized field and calls for specifying the ailment. In addition, a person wishing to communicate should first gather facts and research widely about the subject area. Choosing the right words for the message helps drive the message home. Some words are specifically for certain areas of the society and as such should be understood. The paper however was too shallow about epidemiology. I felt it should have laid down some facts about the disease and how they have affected human beings for the last five years. Publishing out of statistical data using tables and graph representations are eye catching and impact the audience more than plain word illustrations. In addition, the publication was not very sensitive in giving out information. Not every bit of information belongs to the public. The authors never considered the fact that their work is read by the public and not only professionals. The use of immense and deep technical terms without

Walmart's Purchasing Strategy Coursework Example | Topics and Well Written Essays - 750 words

Walmart's Purchasing Strategy - Coursework Example The purpose is to keep the manufacturing company’s running. In addition, Walmart, supplies stores from their own warehouse and replenishes in two days on average. The pricing strategy is a method adopted by an organization to position a product. It usually depends on the average costs, customers’ perceived value of the competing product (Marburger, 2012). Walmart offers goods at low prices and it is widely known for this. The slogan â€Å"everyday low prices† has helped the company make major decisions, including the use of technology, distribution, and marketing. The company’s mission is to offer the lowest price and to keep cutting costs to offer the lowest price than its competitors. The company’s aim has always been to price the products at lowest so that they can maintain their customers as well as to have more customers purchase from them. Walmart creates a perception strategy that the prices of its products are lower, thus making customers continue shopping at Walmart. They place a very low priced fast moving item at a strategic spot in each store section. This makes the customers have the perception that since the staring item is at a lower price, and then all other items have low prices. Additionally, Walmart has focused on small towns that face neglection by competitors by introducing the everyday low price concept to grab their potential. The concept promised the customers of a wide variety of goods, branded and unbranded, at low prices. Walmart provides goods that are 15% cheaper compared to its competitors and as a result, it gained loyalty to the rural customers. This helps Walmart generate more profit due to its large volumes. This has been a key contributor to the company’s growth in many years. Moreover, the company checks the receipts of customers who have shopped elsewhere. If they find that an ind ividual paid too much for the goods in